Identity Design, Social Media Assets
CLIENT: JessKay Photography
The client came wanting a refreshed look for her photography business that was taking off. She felt that the look of her original identity was becoming
too similar to photographers in the area. She wanted something minimalistic and modern.
By using a hand-lettering, the logotype characterizes Jess Kay Photography's principles of friendliness, trust, and obviously an eye for aesthetic. The minimal color palette is used to not distract from her beautiful photography. The neutral colors were pulled swatched from colors in Jess' photographs.
Photography by JessKay Photography